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13/09/2011
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The covers finally came off the production version of the dramatic new Focus ST five-door today at the Frankfurt Motor Show, revealing the performance car that enthusiasts around the globe are waiting for.
European customers can also choose a stylish wagon version of the Focus ST, which will launch alongside the five-door model in 2012.
The Focus ST is Ford's first truly global performance car, building on the heritage of previous Focus ST models in Europe and evolving it to allow drivers around the world to experience and enjoy the exhilarating performance, unrivaled handling, addictive sound and muscular sports design that the ST badge represents.
The new Focus ST will be more powerful and surprisingly fuel efficient, raising the bar once again when it comes to handling too. For drivers who want refinement for everyday use but with exhilarating performance on tap, the passion, enthusiasm and expertise of Ford's Global Performance Vehicles group shines through and makes the new Focus ST the most rewarding and obvious choice.
"The new Focus ST is a really exciting car for Ford," says Jost Capito, director of Global Performance Vehicles. "It's the first performance model to build upon the design and technology strengths of one of our new global production vehicles. It's a car built for driving enthusiasts all around the world and they will not be disappointed."
Beneath the skin of the new Focus ST is a detailed DNA for the ST range, established in Ford's exciting global performance car strategy. Working together, the Global Performance Vehicles group – made up of Ford Team RS in Europe and the Special Vehicles Team (SVT) in the United States, along with input from Ford experts in the Asia Pacific and Africa region – devised a strategy that all future global performance Ford cars will adhere to.
"Focus ST hasn't come around by chance," continues Capito. "What came first was our global performance strategy, which has been developed with North America, Europe and Asia together. With this, the core DNA attributes like the steering, driving dynamics, the sound quality and the power enhancements for all ST models have all been defined to the extent that our engineers can take that global DNA fingerprint and use it to create the new Focus ST."
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Author John Challen
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